elect democratic women
branding, digital deliverables
about the client
EDW is focused on getting more democratic women elected to congress. The topics they tackle are issues that affect women and their families that are often ignored by a Congress where only 1 in five women are represented.
goal
To rebrand the EDW email graphics with a powerful and feminine look and feel.
branding
For the rebrand, I drew inspiration from the EDW logo. I loved how dynamic and powerful the paint strokes feel. My goal was to capture the power that women have when we come together for a big cause, not in spite of our femininity but because of it.